© 2026 Mai Minh Hong. Selected works showcased. Please do not reproduce without permission.

flavors vietnam

flavors vietnam

company: vietcetera

project type: event design

sow: branding adaptation: social media assets, merchandise, booklet, name badge, printed assets,…

year: 2022

“flavors vietnam 2022” was the third annual celebration of vietnam’s food and beverage industry, organized by vietcetera in partnership with mastercard. the four-month program brought together chefs, restaurateurs, bar owners, industry leaders, and culinary enthusiasts through a series of hybrid events including conferences, awards, restaurant and bar weeks, chef challenges, and multimedia content. designed to spotlight resilience and innovation within the local f&b scene, the initiative also offered exclusive experiences and showcased vietnam’s rich culinary culture.

branding: rice studio

art director: tam pham

illustrators: bich thuy, nhi thanh

photographers: tin phung, bobby vux

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