© 2026 Mai Minh Hong. Selected works showcased. Please do not reproduce without permission.
company: vietcetera
project type: event design
sow: branding adaptation: social media assets, merchandise, booklet, name badge, printed assets,…
year: 2022
“flavors vietnam 2022” was the third annual celebration of vietnam’s food and beverage industry, organized by vietcetera in partnership with mastercard. the four-month program brought together chefs, restaurateurs, bar owners, industry leaders, and culinary enthusiasts through a series of hybrid events including conferences, awards, restaurant and bar weeks, chef challenges, and multimedia content. designed to spotlight resilience and innovation within the local f&b scene, the initiative also offered exclusive experiences and showcased vietnam’s rich culinary culture.
branding: rice studio
art director: tam pham
illustrators: bich thuy, nhi thanh
photographers: tin phung, bobby vux




















